digital opua

AI workshops for Swiss SMEs

From the AI roadmap for leadership to the toolkit for your team — and afterwards in a way that lets you carry on without us.

What Swiss SMEs book us for

Most companies that approach us do not have a tooling problem. They have twenty ideas, a tight budget, and nobody who can say with confidence which two of them will actually earn money next year. That is where our workshops start: we prioritise before anything gets built.

We build productive AI systems ourselves — a RAG platform, an agent-commerce stack, an evaluation framework. What we teach comes from those projects, not from slides someone else wrote. When something fails regularly in practice, we say so.

Every workshop ends with something that stays in the company: a roadmap, a requirements document, a measurement setup, a prompt library. Not a deck to read later, but work products you can continue on Monday.

Which question — which workshop

“We need an AI roadmap but do not know where to start”

The discovery workshop produces a 12-month roadmap with quarterly milestones and accountabilities in half a day. You leave with three prioritised use cases including cost indication — and a watchlist of what is consciously deferred.

AI Discovery for Leadership →

“We have twenty ideas and need to prioritise”

Same session, different emphasis: the prioritisation matrix scores every idea by business value, data maturity, feasibility and change effort. The result is a justified sequence rather than a wish list.

See the prioritisation matrix →

“Our team should use AI in their daily work”

A day in which every participant works on their own real tasks — not on examples. The result is a personal prompt library and a clear privacy line for which content may go into which tool.

AI Tools for Knowledge Workers →

“Our customer service should use AI”

We sort your real ticket volume and draw the dividing line: which enquiries AI can handle, which must stay with people, and what the handover in between looks like. We work on your anonymised ticket sample.

AI Use Cases in Customer Service →

“Our documents should become searchable”

The RAG workshop explains the architecture, builds a live mini-RAG with your sample dataset, and delivers a skeleton requirements document for vendor inquiries. Including an evaluation protocol so you can compare offers instead of believing demos.

RAG Strategy for SMEs →

“Our products should be discoverable for AI agents”

How to make products transactable for AI agents: the three competing protocols, the discovery layer, and a live-built MCP server with your own product data. The result is a 90-day plan.

Agent Commerce for Marketing & E-Com →

“We want to be able to do this ourselves”

That is not a workshop format but a three-month support model: strategy and knowledge transfer come from us, delivery stays with your team. Designed for internal teams that want to own the topic permanently.

AI Visibility Enablement →

The workshops at a glance

AI Discovery for Leadership

4 hours (½ day) · max. 8 people

C-Level, Innovation Managers

Identify AI potential, prioritize use cases, develop roadmap.

In the workshop

  • Market update: where AI actually stands today (with concrete Swiss examples)
  • Use-case mapping across your value chain — where measurable value emerges vs. mere activity
  • Prioritisation matrix: business value × data maturity × feasibility × change effort

You take away

  • Shared leadership vocabulary for AI decisions
  • Three concrete use cases with investment indication
  • 12-month roadmap you can run without us
  • Clear watchlist for later (what to consciously defer)

CHF 2'400

Details and booking →

AI Tools for Knowledge Workers

8 hours (1 day) · max. 12 people

Marketing, Sales, Operations

Productive use of ChatGPT, Claude, Mingly. Prompt engineering, data privacy, workflow integration.

In the workshop

  • Model map: when to use ChatGPT, when Claude, when a local model — strengths and weaknesses compared
  • Prompt engineering: the five building blocks (role, context, format, prohibitions, few-shot examples)
  • Hands-on I: text (emails, letters, reports) — tasks from participants' own day-to-day

You take away

  • Confident routine with the three most important AI tools
  • Personal prompt library (at least 10 productive prompts)
  • Clear privacy line: what goes where
  • Workflow suggestions for your own domain

CHF 3'800

Details and booking →

AI Use Cases in Customer Service

8 hours (1 day) · max. 10 people

Service leads, customer service teams

Which enquiries AI can handle, which it cannot — and how to keep the handover to humans clean.

In the workshop

  • Enquiry inventory: we sort your real ticket volume by frequency, effort and escalation risk
  • The dividing line: which enquiry types suit automation, which must stay with people
  • Measuring answer quality: how to tell whether an AI answer was correct — before the customer tells you

You take away

  • Sorted enquiry inventory with a clear automation recommendation per type
  • A handover concept defining when humans take over
  • Quality measurement setup you can run without us
  • Three drafted answers for your most frequent cases

CHF 3'800

Details and booking →

RAG Strategy for SMEs

8 hours (1 day) · max. 8 people

Tech Leads, Data Owners

How RAG systems work, vendor evaluation, requirements engineering.

In the workshop

  • RAG fundamentals: what retrieval-augmented generation actually means — and where it breaks in practice
  • Architecture components: embedding, vector DB, chunking, reranking, generation
  • Model choice: cloud (Voyage, OpenAI) vs. local (Sentence-Transformers) — cost/privacy/quality

You take away

  • Clear understanding of which RAG architecture fits your use case
  • First (skeleton) requirements document for vendor inquiries
  • Evaluation protocol for fair RAG comparisons
  • Realistic cost/effort estimate

CHF 4'200

Details and booking →

Agent Commerce for Marketing & E-Com

8 hours (1 day) · max. 10 people

Digital Marketing, E-Commerce Leads

How agents change sales and marketing. What to do about it now.

In the workshop

  • Market reality: 8-15 % of EU e-commerce will be handled by AI agents by 2030 — what that means concretely
  • Protocol Wars: OpenAI ACP, Google UCP, Nexbid AdCP — which stack wins for what
  • Discovery layer: how to ensure today that agents find your products

You take away

  • Clear picture of the three dominant agent-commerce protocols and their trade-offs
  • Live-built MCP server prototype with your own product data
  • Concrete 90-day plan for agent discoverability
  • Vocabulary for the conversation with your tech and sales teams

CHF 4'200

Details and booking →

Enablement instead of dependency

A consultancy that makes itself indispensable has a business model — but you have a problem. Three places where you can check this with us:

  • The discovery workshop ends with a “12-month roadmap you can run without us”. That is in the workshop's list of outcomes, not in a brochure.
  • The RAG workshop hands over code snippets, eval scripts and requirements templates — the tools you need to compare vendors, including against us.
  • If a workshop leads to a consulting engagement of CHF 8,000 or more within six months, we credit half the workshop price. The workshop is not a door-opener you pay for twice.
See the enablement model →

Special conditions

Discounts and credit models for workshop bundles, academia, and non-profits.

  • Workshop Bundle (2 workshops)

    −15 %

    Volume discount

  • Workshop Bundle (3 or more)

    −25 %

    Larger volume discount

  • Workshop leads to consulting engagement (≥ CHF 8'000) within 6 months

    50 % of the workshop price is credited

    Land-and-expand incentive

  • Higher education (public universities, applied sciences)

    −50 %

    Educational contribution

  • NGOs / non-profit organizations

    −30 %

    Social contribution

Add-ons

  • Online variant (Zoom/Teams)−20 %
  • Follow-up coaching (½ day, 4-8 weeks after workshop)CHF 1'200
  • Travel surcharge outside ZH/ZGCHF 400/day

Frequently asked questions about our AI workshops

Do the workshops take place on-site or remotely?
Both are possible and the price is the same. On-site works better in our experience as soon as small-group work is involved — that is the discovery and the customer service workshop. Travel costs are included in the fixed price.
Are prices per person or per workshop?
Per workshop, not per person. The stated participant number is an upper limit for didactic reasons, not a pricing factor. A discovery workshop with five people costs the same as one with eight.
What is the difference between a workshop and consulting?
A workshop is a self-contained session with a defined outcome and a fixed price. Consulting is ongoing support over weeks or months. Many clients start with a workshop because the risk is contained — and then decide whether to go further.
Do participants need prior knowledge?
Not for the discovery and tools workshops. The RAG workshop assumes you can read architecture diagrams — you do not need to code. The agent commerce workshop assumes you have an existing product offering.
Do we receive material we may reuse internally?
Yes, for unrestricted internal use. Depending on the workshop that means the roadmap as PDF, the prioritisation matrix as Excel, code snippets, eval scripts or requirements templates. The work products are yours.
Are there discounts for booking several workshops?
Two workshops −15 %, three or more −25 %. Higher education institutions receive −50 %, non-profits −30 %. If a workshop leads to a consulting engagement of CHF 8,000 or more, half the workshop price is credited.
How far in advance do we need to book?
Plan for three to four weeks' lead time. The reason is not capacity but preparation: we align expectations beforehand and prepare material based on your real cases — for the customer service workshop, for instance, on your ticket sample.
What happens after the workshop?
Nothing you do not order. You can continue with the work products on your own — that is what they are for. If you want support, there are two routes: individual consulting engagements, or the three-month enablement model in which delivery stays with your team.

Book a discovery call

30 minutes free. We discuss which workshop fits you.

Public workshops in Zurich, Zug, Lucerne and Schwyz

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